A pitch is about not telling a story
but selling a story. The idea is to convince them that the story will make a
good investment that will be accepted by the intended audiences. This is
important I think as when writing I can be too close to my story that I lose
sight of the big picture, with the huge amount of money spent in making a film
and the entertainment value for the audience.
So how do you sell an idea?
Start by keeping it simple. The reason for this is not
only due to the amount of time that the producer is willing to give the person
doing the pitch but ultimately it also serves as a test of how clearly the plot
of the story works.
The movie Twins (1988) about twins who are complete
opposites in term of physical appearance and character is an excellent example.
The situation where you have a contrast between the two characters promises a
lot of comic possibilities.
Let the script explore and explain the details. For
the pitch, pack a lot of punch and go for the knockout.
Now, I’d like to try to apply the principles we learn
this week, for the purpose of pitching for an idea that I have for a romantic
comedy.
I thought that a simple love story could be larger
than life when put under the microscope slide. This story is about love that is
already lost that presents itself with a second chance.
Jack and Jill were falling in love with each other in
their final year in college when it all crashed abruptly after he had learned
that she was in fact in a relationship with a successful architect. Jill was
about to leave the other man but before she could, Jack had learned about this
and refused to talk with her and after graduating decide to move to another
city and where he worked in advertising.
I will direct the producer’s attention by asking
questions to pique their curiosity. These questions could be, how did fate
brought them together again? Again the idea here is not to put too much
emphasis on the details but rather set the direction for the plot.
The twist of fate happened when working on a production
of an advertisement led him to a fishing village and there she was running
a small seafood restaurant. Surprised to have met Jack again, Jill created a
lie about being married and having children when all. From then on they keep
meeting each other, first by chance then otherwise in this scenic setting with
fishing boats by the river and seagulls.
As the story progress, she had to cover up the fact
that everything she said was a lie with him discovering inconsistencies of her
story.
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